Ethnography resources can help you to understand the motivations and behaviors of your target audience.
Reference Articles
Reference articles (encyclopedias and the like) can be a great place to start your research, learn basic information about your potential topic, and get some ideas for further reading (most have bibliographies). Kresge Library maintains an extensive collection of online virtual encyclopedias and reference tools.
Online Encyclopedias
Virtual Reference Collection
Research articles
By using the "subject search" tab in this database, you can see if there is a subject term that matches your population. Subdivisions of that term might include terms such as "behavior", "case studies", or "observations".
Sociological Abstracts
PsycINFO
Subject-specific databases contain journal articles, newspaper articles, and other items relevant to the particular discipline. These resources are both good for ethnographies. Try searching using keywords such as "behavior", "culture", "characteristics" and the like, combined with your population group keyword, or search the subject headings for your target population.
Library OneSearch, accessible at the top of the screen, would also be an excellent resource.
